As an executive in the truck industry, it hurts me to see the misalignment of the technical abilities we have nowadays with the applied practice here in the UAE. Especially when it comes to deploying trucks with the latest technology and operating them in the safest possible way.

Often, short sighted cost considerations of decision makers prevent this, especially when it comes to operating trucks with the latest safety features (for example automated emergency breaking), well maintained trucks/the use of original spare parts and well trained truck drivers.

In my opinion, we as an industry really need to tackle these 3 main issues!